Canada's Walk of Fame Appoints New CEO, Melanie Berry
“Melanie is a proven leader and the right person to take Canada’s Walk of Fame to the next exciting phase of the organization,” said Dan McGrath, Chair, Canada’s Walk of Fame Board of Directors, and Chief Operating Officer of Cineplex Entertainment. “We identified her as a seasoned corporate executive with skills, success and passion toward elevating brands and spearheading organizations. On behalf of the Board of Directors, I am delighted to welcome Melanie to Canada’s Walk of Fame.”
“I am thrilled to take this next step in my career with Canada’s Walk of Fame,” said Berry. “It is vital that we continue to celebrate our domestic achievements across all platforms. In doing so, we not only instill pride in our country that ultimately unifies us, we also inspire the next generation of Canadians to excel on a global level.”
Berry, named one of Canada’s Most Powerful Women at the Women’s Executive Network Top 100 Awards (2009) was instrumental in developing the JUNO Awards brand into Canada’s largest and most recognized celebration of Canadian music. In her first year as President of CARAS, the 2003 JUNO Awards in Ottawa were one of the most successful ever, with Canadian viewership more than doubling that of the Grammy Awards the same year. Since then, the JUNO Awards have consistently topped broadcast ratings, evolved from a one-night Awards show to include year round initiatives and signature JUNO events, travelled across the country to ten different Canadian cities, and contributed an economic impact of approximately $10 million for each host region. Along the way, the JUNO Awards have garnered eleven Gemini Awards (two of which Berry won for Executive Producer) and two Canadian Screen Awards. In addition to building the JUNO brand, Berry has greatly contributed towards the success of MusiCounts, Canada’s music education charity associated with CARAS. To date, MusiCounts has donated close to $7 million to support music education in Canadian schools and communities.
Prior to her success at CARAS, Berry served as the Executive Director for The Ireland Fund of Canada and established her own special events firm, Rock Pile Event Management, which oversaw the annual Weaselpalooza fundraiser that helped raise nearly $300,000 for The Canadian Music Therapy Trust Fund.
The 2014 Canada’s Walk of Fame Awards will take place on Saturday, October 18, 2014, at Toronto’s Sony Centre for the Performing Arts. The show will be broadcast nationally on Global Television at a later date. Additional announcements will follow.
About Canada’s Walk of Fame
Established in 1998, Canada’s Walk of Fame (CWOF) aims to celebrate Canadians who have excelled in music, sport, film, television as well as the literary, visual, performing arts, science and innovation in order to engage and inspire the next generation. In 2010, CWOF expanded to include a festival featuring some of Canada’s most popular and iconic performers, as well as emerging artists from across the country. The annual celebration culminates in a televised awards special that celebrates the achievements of Canada’s finest stars. To-date, Canada’s Walk of Fame has 151 inductees, each immortalized with their names forever cemented into the sidewalks of Toronto’s Entertainment District. For a complete list of inductees along with more information on Canada’s Walk of Fame visit:www.canadaswalkoffame.com.